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How To Promote Your Self-published Book – Unorthodox Advice! Part Three.

After ten months promoting my book “The Prince and the Singularity – A Circular Tale” I’ve reached the conclusion that most of the promotion suggestions you can find on the internet are pretty irrelevant and little more than formulaic. Even worse, the things that do matter are either never mentioned or not mentioned in detail and, as I have laboriously found out, the devil really is in the detail. So I’ve decided to write a series of articles on how to promote self-published books. Here is the third instalment:

III – “Extreme Makeover” (not the TV series!)

This article is about book descriptions. As you probably already know, there are at least hundreds of articles on the internet about book blurbs and most of them provide advice that makes sense. The problem is that you could quite easily have reached those same conclusions by yourself after pondering the subject for a while. Also they all say basically the same things.

As usual I’ll try to give you a different angle. I will use my own book as an example, not only because of what you’re thinking right now (that I’m shamelessly plugging it) but mainly because my book is the perfect example for what I want to discuss.

If you read my book’s description you’ll probably reach the conclusion that it is a bit (to say the least) ineffective and off-putting: Read the rest of this entry